Welcome to the University of Tennessee Shopper Marketing Forum.
We are focused on issues related to collaboration for shopper marketing (1) insights, (2) strategic planning, and (3) supply chain execution.
This forum is dedicated to the exploration and resolution of challenges associated with contemporary shopper marketing strategies and tactics and supporting the dissemination of shopper marketing knowledge to students at all levels.
Please explore the site and contact us to attend upcoming events, engage us in dialogue on shopper marketing issues or discuss hiring our students for internships or permanent positions in your organization.
On this site, you will find helpful information about upcoming events, faculty profiles, business sponsors, readings and Internet links.